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CHALLENGE
DV Group needed to establish greater brand consistency across various functional areas. Primarily focused on trading and technology, each sector of DV needed a clear identity that was aligned with the parent organization, DV Group.
SOLUTION
We developed cohesive yet expansive applications of DV Group’s brand across sectors and digital marketing materials. Each application showcased DV Group’s playful yet responsible stance on work-life balance.
A CONCEPTUAL TAKE ON TRADING
DV Metaverse was aimed at generating excitement and informing investors about real-life examples with playful illustrations. For DV Group, the parent company, the brand application needed to be more conceptual and open-ended. Grounded in the logo’s globe motifs, our redesign presented DV’s multi-faceted skillset as a conceptual solar system made up of dynamic moving parts.
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